Saman Modiri

Papers Under Review and Working Papers

Saman Modiri, Scott Fay, Not So Fast! How Delivery Time Impacts a Multi-Channel Retailer’s Profit

Preparing for submission to Journal of Retailing

Saman Modiri, Liangbin Yang, Amiya Basu, A Multi-Metric Approach to TV Advertising Effectiveness

Working paper, target: Journal of Marketing Research

Saman Modiri, Posturing Under Scrutiny: The Dual Role of Market and Government in Shaping Brand Activism

Working paper, target: Management Science

Research In Progress

Saman Modiri, Scott Fay, The Role of Delivery Performance in Shaping Customer Satisfaction in Multi-Marketplace Platforms: Evidence from Brazilian E-Commerce

Saman Modiri, Scott Fay, Should You Charge a Delivery Fee? The Optimal Bundle of Delivery Time and Fee for Profit Maximization

Saman Modiri, Rong Li, Impact of Webrooming and Showrooming on Channel Structure, and Inventory Management

Research Presentations

"Posturing Under Scrutiny: The Dual Role of Market and Government in Shaping Brand Activism"
- - INFORMS Annual Meeting, 2025 (forthcoming)
"Should You Charge a Delivery Fee? The Optimal Bundle of Delivery Time and Delivery Fee for Profit Maximization"
- - ISMS Manufacturing and Service Operations Management, 2024
  - INFORMS Annual Meeting, 2022
"A Multi-Metric Approach to TV Advertising Effectiveness"
- - Syracuse University (Marketing Department Seminar), 2024
  - ISMS Marketing Science, 2022
  - ISMS Marketing Science, 2021
  - ISMS Doctoral Consortium, 2021
"Not So Fast! The Impact of Delivery Time on Retailer's Profit in A Heterogeneous Market"
- - ISMS Manufacturing and Service Operations Management, 2021
  - Association of Marketing Theory and Practice, 2019

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