Topics: Multichannel and Omnichannel Retailing, Digital Marketing, Consumer Surplus and Welfare, Advertising, and Behavioral Economics
Methods: Econometrics, Causal Inference, Machine Learning, Applied Microeconomics
Saman Modiri, Scott Fay, Not So Fast! How Delivery Time Impacts a Multi-Channel Retailer’s Profit.
Under review at Management Science
Saman Modiri, Liangbin Yang, Amiya Basu, A Multi-Metric Approach to TV Advertising Effectiveness.
Working Paper, Target: Journal of Marketing Research
Saman Modiri, Posturing Under Scrutiny: The Dual Role of Market and Government in Shaping Brand Activism
Working Paper, Target: Marketing Science
Saman Modiri, Scott Fay, Should You Charge a Delivery Fee? The Optimal Bundle of Delivery Time and Fee for Profit Maximization
Saman Modiri, Rong Li, Impact of Webrooming and Showrooming on Channel Structure, and Inventory Management
"Posturing Under Scrutiny: The Dual Role of Market and Government in Shaping Brand Activism"
INFORMS Annual Meeting, 2025 (forthcoming)
"Should You Charge a Delivery Fee? The Optimal Bundle of Delivery Time and Delivery Fee for Profit Maximization"
ISMS Manufacturing and Service Operations Management, 2024
INFORMS Annual Meeting, 2022
"A Multi-Metric Approach to TV Advertising Effectiveness"
Syracuse University (Marketing Department Seminar), 2024
ISMS Marketing Science, 2022
ISMS Marketing Science, 2021
ISMS Doctoral Consortium, 2021
"Not So Fast! The Impact of Delivery Time on Retailer's Profit in A Heterogeneous Market"
ISMS Manufacturing and Service Operations Management, 2021
Association of Marketing Theory and Practice, 2019